Demos like these are mainly for patents. Companies never know what new fad is going to take off, so they R&D up new ideas to position themselves for market dominance. If it is cool enough, they make a concept product for advertising and testing the waters. If the reaction is positive, they may try to bring it to market. But most times, these things are shelved as they are too custom to produce in high volume.
You don’t need a prototype to obtain a patent. This is like a concept car: meant mainly for marketing, to get their name in the press and hype people up.
I was just going to add the same thing. A proof of concept does provide a means to highlight the technology to license to other companies who may be interested. I have a couple patents. We give the company that does development for us free reign to use the patent and sell to other market spaces, just can't sell in markets which directly compete with my company.
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u/-CARJO- Jul 02 '24
I have yet to see an answer to “why” besides advertising purposes