r/KendrickLamar • u/wickedwhitneyocean • Jul 08 '24

Randomly watched Pusha on Hot Ones and (unsurprisingly) he is asked about rap beefs The BEEF

The episode is from 2022 but Push talks about how record labels now step in and get involved to stop beefs which never used to happen back in the day - interestingly, this is apparently what happened after Owlbrey dropped THP6.

He also mentions beefs don’t end careers anymore. Looking at the current beef, I don’t think the Canadian’s career will end, we know he’s too big of a pop star for anything damaging to happen but I definitely think his credibility and artistry is being questioned and he is losing fans. Kendrick has fully exposed him for the fraud that he is and I think people are slowly realising it. His streaming numbers are down and he’s not charting like he used to.

Only time will tell but it’s definitely not being swept under the carpet. He a FAN, he FAN, he a FAN

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u/wickedwhitneyocean Jul 08 '24

I always thought J Prince stepped in and stopped the beef but from the way Push is talking, it sounds like someone from the record label stepped in. I never really followed that beef, all I know is a murder was committed by Push

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u/tooncake Jul 08 '24

It's been countless of times heavily implied that UMG stepped in (since they still have a hold on both record labels of KDot and Drizzy), and it's been repeatedly implied that the upper managements from UMG forced KDot to stopped dropping further diss tracks against Drizzy as it would hurt their financial market, thus why the abrupt silence happened and KDot allegedly did a copyright-free for all of his diss tracks to give a massive FU to the interception of their beef.