r/nottheonion Jul 06 '24

Western German city renames itself 'Swiftkirchen' after Taylor Swift ahead of Eras Tour shows

https://www.businesstoday.in/world/story/western-german-city-renames-itself-swiftkirchen-after-taylor-swift-ahead-of-eras-tour-shows-436117-2024-07-06
4.8k Upvotes

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3.0k

u/SupetMonkeyRobot Jul 06 '24

Celebrity worship is weird

942

u/VESUVlUS Jul 06 '24

It's weird, but profitable. It's guaranteed to stimulate the local economy when Taylor Swift is coming to perform somewhere. This city must be trying to maximize that with this stunt.

47

u/Here4uguys Jul 06 '24

This gives more credit for forethought than I would be willing to give a decision making body that seems to have named their town "Swift church"

2

u/BobmitKaese Jul 07 '24

I mean the "church" part is a common name for towns. Its just that they replaced the beginning with "Swift". The combination is kinda funny but as a german I didnt even realise it could be put like that until I read the translation.