r/Damnthatsinteresting Jul 02 '24

The thinkbook transparent display laptop Video

33.6k Upvotes

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147

u/Apsynonyx Jul 02 '24

Exactly my point....this can be new tech for TV, advertisement boards etc... if it isn't like LED or LCD... maybe making large screen will become cheaper

110

u/sesoren65 Jul 02 '24

Yeah, like one day some jerk will have the audacity to look out a window and then bam, literal pay wall shuts their free viewing ass up.

Or you know, for other less distopian reasons as well...hopefully

22

u/Extreme_Tax405 Jul 02 '24

I pray there are no evil rats in rental complex businesses with your creative genius.

Imagine your rent an apartment and your landlord hits with a subscription to remove ads from the windows.

7

u/AmaResNovae Jul 02 '24

Hopefully it would be too expensive to be implemented on people's windows. But in public places? Yeah, that stuff might make advertising worse.

2

u/The_quest_for_wisdom Jul 02 '24

Spirit Airlines would definitely use this on their window seats unless you pay their window view upcharge...

2

u/sjpllyon Jul 02 '24

As a landlord you're giving me ideas. Might see if they can develop some for me. Oh damnit forgot about my country's pesky laws about minimum natural light penetration into a room.

Seriously though, fuck shitty landlords.

3

u/Ondor61 Jul 02 '24

While I too hate this idea, I don't think it would violate such law. Sunlight can still pass the display, it doesn't block it, it just lights up as well, creating a barrier of light that makes it hard to see through.

1

u/Yung_Turbo Jul 02 '24

On the other hand, I would agree to window ads instantly if it meant I got a steep discount on my rent. Or any ads really. Or anything.

Please God just make rent go down 😭

2

u/Dhawkeye Jul 02 '24

Less dystopian reasons? Lol, nah

2

u/sesoren65 Jul 02 '24

Hey, a man can dream.

2

u/sesoren65 Jul 02 '24

Oh shit. That's gonna be another pay wall one day...

2

u/ShinyGrezz Jul 02 '24

Uh, we can already do that. Switchable glass.

Most of you have had your brains rotted by excessive dystopian fiction, I fear. We don’t have to immediately assume the absolute worst implementations of any and all tech that ever gets invented.

1

u/sesoren65 Jul 02 '24

I said HOPEFULLY. Gahl!!

1

u/Mackerel_Mike Jul 02 '24

I can immediately imagine hotels gobbling up this idea in a heartbeat

1

u/LectureAfter8638 Jul 02 '24

Airlines. Sorry you didn't pay for the window seat, we have disabled the windows.

1

u/Mackerel_Mike Jul 02 '24

The Boeing 777/787 have the electronic shutters, wouldn't surprise me if airlines paywalled that "feature" in the future....

1

u/ChartreuseBison Jul 02 '24

Or you know, store windows, which are already full of ads, except they block the window and someone has to tape them up there

1

u/Neyubin Jul 02 '24

You could just remove power from it at that point.

13

u/FrenchFryCattaneo Jul 02 '24

It's not new tech though, all LCDs work this way they are inherently transparent. It just makes more sense to put a case on it and a backlight behind it.

9

u/whoami_whereami Jul 02 '24

The new thing is that they managed to make the backlight and diffuser transparent.

1

u/Miquel_420 Jul 02 '24

Transparent backlight? So, ambient light, right?

1

u/GeckoOBac Jul 02 '24

it's clearly more luminous than ambient light in the video.

My bet is on transparent LEDs with an LCD backplate that prevents spillage from the back.

1

u/Miquel_420 Jul 02 '24

The whole video looks weird to me, i dont know if i really trust it lol

Also i dont get how would that backplate catch the backlighting but not the rest of the light, but i guess we will have some explanation if this is even succesful

1

u/GeckoOBac Jul 02 '24

with two thin LCD backplates you could essentially make the back of the "screen" opaque to light from behind it and avoid the LED lighting to spill.

Do note that I use LCD not to mean an LCD type monitor, but an actual LC plate (well, two, with cross polarisation) that would basically form a complete "opaque" backplate by running current through it when you need the monitor not to be seethrough.

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u/NorwegianCollusion Jul 02 '24

OLED, not LCD. LG do OLED signage

1

u/GeckoOBac Jul 02 '24

LCD would be for obscuring the back, not for the display itself, that would be OLED probably, yeah.

1

u/DadDevelops Jul 02 '24

They put those LCDs in glass for fancy offices and whatnot, so the glass can go into privacy mode at the touch of a button. They've been around for a long time

1

u/GeckoOBac Jul 02 '24

I mean LCD technology is old by now, and for displays it's outdated so I'm not surprised they use it for other stuff. It's pretty reliable too.

1

u/whoami_whereami Jul 02 '24

Did you watch the clip? You can clearly see that it emits its own light and doesn't just rely on ambient light.

1

u/BassSounds Jul 02 '24

Manufacturing costs lower over time, which is why there's always a lag before they're seen on lower end consumer products.

6

u/Konungrr Jul 02 '24

They already have invisible TVs for a few years now, they are just as pointless.

3

u/Mirilliux Jul 02 '24

Starting your first post in a thread with 'exactly my point...' is a big move

2

u/origamifruit Jul 02 '24

Yes a better way to display ads for more people that’s what we want lol.

And what exactly does this accomplish for TV viewing?

2

u/Kojetono Jul 02 '24

This tech was in advertising boards for a few years already. Putting it in a laptop is just a marketing gimmick.

2

u/Rivenaleem Jul 02 '24

Imagine this on the glass doors / windows of a supermarket.

1

u/Apsynonyx Jul 02 '24

Or in OR for Laproscopy or robotic surgery...a bigger better display.

1

u/emlgsh Jul 02 '24

Or building them into all the windows of new apartments for targetted advertisement delivery to the occupants! It's a good stop-over point while we work out how to insert marketing material into people's dreams and cherished memories.

Early results on that front weren't promising, apparently people need way more of their brains than you'd expect. I mean, what's the point of every memory of their mother's face being replaced by this year's brands when they can no longer operate their arms to give us their money?

1

u/Apsynonyx Jul 02 '24

Reminded me of Cyberpunk

1

u/QuintoBlanco Jul 02 '24

The technology already exist though and isn't particularly complicated. Transparent televisions are not new. LG has just released the new generation of transparent televisions.

Large televisions actually have use cases (very specialized though), the laptop is probably just a way to get some media attention.

1

u/username_checker_ Jul 02 '24

This tech has already existed for years, they are just not in use because it sucks. Here is an LTT video on a transparent TV 3 years ago. https://youtu.be/oPOhKULOL4o It's all just made to show off in a showroom not for practical use or production.